As the heat increases, the sun shines brightly over the city of Culiacán - with the cartels rise in power, the culture shift towards the narcos due to increased drug trafficking. Urbanization is driving people to move around, as cities are growing in both economic activity and in cultural relevance.
Relations between the U.S. and Mexico are improving, while the governing political party is beginning to lose it's power as poverty is still affecting lots of people due to the recent economic crisis and the earthquake that affected the city in the last decade.
Marked by rapid growth and an important agricultural economy the capital of Sinaloa, became the stronghold of the Sinaloa Cartel in the late 80s turning into a hub for marijuana and opium production. This went hand in hand with it's other developments as artists began glorifying the drug lords running things. Displays of luxury and violence became more and more frequent instilling both fear and awe in the general public.