- At this point I just try to piss off anyone who knows anything about science.
Looking for new avenues of innovation and efficiency, Gatorade execs in 2271 looked to their past to see where the future may lay. The historically second-best innovation in their company's history had been Powdered Gatorade, which allowed them to ship a much denser product, meaning more profit for them and more value to the customer.
The most profitable innovation in the company's history to date had been Beckham presents Gatorade BECkham (Bose-Einstein Condensate Gatorade in a partnership with David Beckham) - The Drink, a form of Gatorade so dense that it could supply a purchaser for their entire life. A secondhand economy of BEC Gatorade was astroturfed to reduce the initial consumer fear of commitment to a lifetime purchase.
However, there being no lower-energy state of being than a Bose-Einstein Condensate1 to exploit, they decided to take things in the other direction. Gatorade Plasma was soon developed as an extremely inefficient form of Gatorade - yet still worth a reasonable price to provide you and one thousand years of your descendants with lifetime supplies of Gatorade, or your money back.
Gatorade Plasma Cells with simple adjustment could also power buildings, being largely electrolytes in an extremely excited, compressed state1. This was a favorite cost-saving maneuver of the economically desperate. However, these cells are designed for one thing only: making fresh, delicious, hydrating Gatorade. They are prone to malfunction if misused, as in the case of the Gatorade Explosions that claimed numerous lives and properties in all sectors.